Start 2014 With A Clean Slate: Make the Most of Your Beauty Budget
The new year is a great time for setting goals: to be more organized, take better care of yourself, and to make better choices about how and where to spend money. But is it possible to do all of those things at once? The answer is yes, but you’re going to need a plan. Here are a few tips on how to make the most of your beauty budget:
• First, sit down with the calendar and think ahead to what important events you have in the coming year. Attending a gala in the spring? In a wedding this summer? College reunion coming up?
Big events require advance planning: skin care regimens and procedures need to be started 6-12 weeks in advance if you want to look naturally radiant on the day of event.
• Determine your beauty budget: when preparing an annual budget, it’s common to include hair care, nail appointments, and gym memberships, but it’s easy to overlook skincare expenses. Planning how and when you want to use your skin care dollars will help you avoid impulse purchases of products and procedures that seem like a good deal but don’t really work (Remember that Groupon you bought last year?)
• I only have $______ to spend on skincare this year. What’s the best way to spend it?
$100: A skin check and a good sunscreen. The American Cancer Society recommends a periodic skin examination for all people ages 20 and older.
$350: A skin check, a good sunscreen, and a potent antioxidant. Topical antioxidants are one of the most powerful tools available to prevent and repair the signs of aging, but inexpensive drug store varieties are not very effective. Expect to pay between $80-160 for a good antioxidant, and plan to replace it twice over the course of a year.
$500: A skin check, a good sunscreen, an antioxidant, and a retinoid. Retinoids, such as retinol, tretinoin, and tazorac are your best weapon against fine lines, acne, and enlarged pores. Although you may pay $90-200 for a good retinoid, you should only have to replace it once or twice a year.
$1,000: Determine your beauty goals and go from there. Want to lighten brown spots? A series of chemical peels combined with sunscreen and a good at home regimen may be all you need. Bothered by lines? Botox or fillers might be the best use of your resources. Talk to the doctor about the best way to achieve your goals.
$2,500: Have a couple of hundred bucks per month to spend on skincare?
You should be able to get a skin check, a year’s supply of excellent skincare products, a series of laser treatments designed to improve fine lines and pigmentation, and still have a little money left over for Botox if you so desire.
• Now that you know what you can afford to spend, it’s time to figure out where to spend it. If the prices seem higher at the doctor’s office than the MediSpa, talk to the doctor and find out if there are any promotions planned in the coming year.
Wouldn’t you rather have your procedure done by a board-certified dermatologist than a nurse or aesthetician?
Are there patient loyalty programs you can participate in? Speak to a staff member to learn what cost saving programs you might be eligible for.
With a little planning you’ll be looking like a million bucks without spending it!